The Pharma Market Research Conference is widely attended by a large variety of professionals from large, medium-sized, and emerging pharmaceutical, biotechnology, medical device, and diagnostics companies.
Market Research/ Marketing Research
Global Marketing/ Marketing
Brand Management/ Product Management
Strategic Planning/ Business Planning
Business Research
Qualitative Research/Quantitative Research
New Products/ Product Planning and Analysis
Business Intelligence/ Competitive Intelligence
Customer Insights
Knowledge/ Information Management
Industrial Research/ Information
Customer-Scientific-Medical Research/Information
Emarketing/ eBusiness/ eDetailing
Business Development/ Marketing and Sales
This conference would also be of interest to consulting organizations, software solutions, law firms, and other service providers working in this area.
WHO SHOULD ATTEND
FOCUSED TOPICS
Future Trends in Market Research; Leveraging Market Research for Forecasting
Managing the marketing analytics deliverables in joint commercialization engagements
Role of Market Research in the evolving Next Generation Bio-Pharma
Managing Vendor Relationships in Small to Mid Size Pharma Companies in These Economic Times
Best Practice: How to Design and Execute Market Research for Senior Decision Makers
Best practices in using HCP-identified patient-level data to drive differential messaging programs
Discussing / Sharing Best Practices on Compliance Issues or Adverse Event Reporting
Segmentation
Greening Market Research
Demonstrating How Market Research can Shape and Influence Business Decisions or Transforming Research into Knowledge for Senior Management
Black-box conjoint study to identify value/price and defining what R&D should be developing in the future.